GO BEYOND
legacy commerce
Spryker enables companies to build sophisticated unified commerce with a focus on B2B and marketplaces.
Spryker is a major leader in headless commerce that allows you to act as a composable business.
Spryker enables you to continuously win new customers, stay close to them, and keep them happy.
Go live in weeks and implement new features quickly and easily.
GO BEYOND...
months-long time-to-market
GO BEYOND...
single digit growth
GO BEYOND...
rigid solutions
B2C
Immediately Usable
Go Live in < 1 week
Fully Customizable
Marketplace
Immediately Usable
Fully Customizable
B2B
Immediately Usable
Go Live in < 1 week
Fully Customizable
You want to see a marketplace in action?
Talk to our marketplace experts and see the Spryker marketplace suite in action.
GO BEYOND
Digital Commerce
The Background of Spryker
By 2014 the Spryker founders had completed hundreds of e-commerce projects with solutions like Magento, Hybris, and Demandware…
When project requirements were different from standard functions, the project became expensive and the software was slow.
Spryker needed to solve the commerce software problem for companies with complex business requirements – where they need more than just webshops.
The Motivation
The Results
Spryker helped one of the world's biggest grocery retailers to build a pick and collect commerce setup for 3,000 stores within 3 weeks during the Covid-19 pandemic.
Migrated Hornbach, Europe´s leading B2C DIY store, from a cost center IT setup (SAP Hybris) into an e-commerce first setup (Spryker) to compete with manomano.com.
Made 500,000,000 SKUs searchable and buyable for electronics components dealers Sourceability.com to serve B2B customers.
More than 150+ companies already trust Spryker.
Recognized leadership in Digital Commerce
"Major player in B2B ecommerce"
Recognized as major player in the IDC MarketScape 2020 for Digital B2B Commerce
"Major player in B2B ecommerce"
Recognized as major player in the IDC MarketScape 2020 for Digital B2B Commerce
"Most visionary & innovative of new participants"
Spryker featured in 2020 Gartner Magic Quadrant for Digital Commerce
"Most visionary & innovative of new participants"
Spryker featured in 2020 Gartner Magic Quadrant for Digital Commerce
"API-led, headless and highly engaged with partners"
Spryker named #1 Commerce Software Commercial 2020 in Emerce 100
"API-led, headless and highly engaged with partners"
Spryker named #1 Commerce Software Commercial 2020 in Emerce 100
"Fastest growing marketplace suite, proven by TCV investing $150 Mio in Series C"
Benefit from this funding by using the best product in the market.
Alexander Graf,
Boris Lokschin
Co-Founders of Spryker
More than 150+ companies already trust Spryker.
Alexander Graf, Boris Lokschin - Co-Founders of Spryker
10 Facts That Prove the Momentum of Marketplaces
Growth, Success, and Costs
The Status Quo of Marketplaces
Success Factors for Marketplaces
Costs of Marketplaces
Fact 7: B2B marketplaces have a similar flywheel, but their driving force is service.
Unlike B2C, in B2B it is not sufficient to differentiate by price or broad assortment alone. Companies have to use their deep knowledge of their customers' businesses to create value in solving the customer's pain points through service. B2B buyers will return to the marketplace that *include compelling B2B service features*
Success Factors for Marketplaces
2bn revenue
1000 IT FTE
= 2m per Developer
5bn revenue
2000 IT FTE
= 2,5m per Developer
40bn revenue
24,000 IT FTE
= 1,7m per Developer
The Status Quo of Marketplaces
Success Factors for Marketplaces
Cost of Marketplaces
Fact 10: Marketplace-native commerce platforms are best suited to build sophisticated solutions like complex B2B marketplaces.
Customization is complicated and expensive for distinct marketplace platforms. The more complex a business model is, the more it can benefit from the scalability and adaptability of a marketplace-native commerce platform.
Curious what it costs to build your own marketplace?
Costs of Marketplaces
Fact 9: It is more expensive to run regular commerce features and marketplace applications in separate platforms.
Lower initial prices of distinct marketplace solutions come at the expense of higher maintenance costs.
Costs of Marketplaces
Fact 8: The most successful marketplaces are technology companies.
For all successful marketplaces, there is a clear correlation between revenue and the number of developers, and it’s always coming down to $2-4m per IT department FTE.
Find out below the ratio of Alibaba, Bol.com & Zalando.
Success Factors for Marketplaces
Fact 6: For B2C marketplaces, price, selection, and availability are the most important success factors
Jeff Bezos captured it in his famous Amazon Flywheel: Selection (combined with availability) leads to a better customer experience, which in turn leads to more traffic and sales. And the most important catalyst of this circle is price.
Success Factors for Marketplaces
Fact 5: The sky is the limit for marketplaces as they allow for unprecedented scaling.
Source: TechCrunch
Quote: CNBC
$ 38,4 bn in 24h
$ 444,444 per second
First $ 1bn in 58 seconds
The Status Quo of Marketplaces
Fact 4: The diversification of the marketplace landscape has just begun.
54 of the 100 top marketplaces launched in 2011 or later.
Source: Digital Commerce 360
The Status Quo of Marketplaces
Fact 3: Few players dominated the marketplace market so far.
The top 100 marketplaces accounted for more than 95% of the global marketplace sales in 2019.
Source: Digital Commerce 360
The Status Quo of Marketplaces
Fact 2: Especially in B2B, marketplaces are booming.
Amazon Business is projected to surpass $52 billion in GMV by 2023. For perspective, that is 5 times Grainger’s current size.
The Status Quo of Marketplaces
Fact 1: Marketplaces dominate digital sales already.
Sales on marketplace sites, like those operated by Alibaba, Amazon, eBay and others, accounted for 57% of global web sales in 2019.
The Status Quo of Marketplaces
“This year’s Double Eleven did not meet the expectations I imagined.”
Jack Ma
Marketplace Functionality
Extending your Store to an Enterprise Marketplace.
Consider having all these functions included in your solution to provide the best possible experience for Third-party sellers but also the marketplace customers.
Building a Succesful Marketplace
Important benefits you can realize with it:
Increase assortment & traffic exponentially
Curated marketplace experience
Quality Assurance & Optimization
